Prio Care: Neuropsychiatric Evaluation and Treatment Reimagined Through Visual Identity
Prio Care provides comprehensive neuropsychiatric evaluations and treatments for children, adolescents, and adults. Galanto was tasked with developing the brand, visual identity, print materials, website, and social media presence.
The brand identity centers on creating a sense of trust, care, and professionalism. The logo design is clean and modern, reflecting the precision and thoroughness of Prio Care's services. The color palette combines calming blues and greens, symbolizing tranquility and health, which aim to ease the anxiety often associated with neuropsychiatric services.
Galanto's design strategy focused on clear communication and accessibility. The website and print materials feature intuitive layouts and easy-to-read typography, ensuring that information is readily accessible to all age groups. This cohesive visual identity not only enhances brand recognition but also reinforces Prio Care’s commitment to providing empathetic and effective care.