eimagining Borde Hill: A Union of Heritage and Future Through Design
In a pivotal era for Borde Hill, a transformation was undertaken. This family-run English country garden, steeped in history, is embarking on a journey to become a cultural beacon and aspirational destination. The challenge was creating an identity that resonates with a diverse audience - from school children and local community growers to hospitality guests - while reflecting the estate's rich natural heritage and forward-looking vision.
The project's core aimed at connecting communities with the restorative power of nature, presenting a design that is both egalitarian and aspirational. This strategic initiative sought to encapsulate Borde Hill's essence, balancing its historical significance with a progressive outlook.
Through thoughtful design, the new identity bridges the past and the future, fostering a connection between individuals and the natural world. It underscores Borde Hill's role in community engagement and environmental appreciation, encapsulating its aspirations and natural legacy in a cohesive visual language.