Cherry Bomb - Branding for Nanu, Mexican-owned brand, combining wellness with Mexican culinary heritage. Packaging inspired by traditional kitchen designs. Healthy food, cultural roots.
Sep 5, 2024

Nanu: Embracing Mexican Heritage Through Healthy, Soul-Soothing Food.

Nanu is a Mexican-owned brand that combines authenticity with wellness, offering heritage-friendly food rooted in Mexican culinary traditions.

The brand identity draws inspiration from the vibrant, graphic aesthetic of traditional Mexican kitchens—spaces filled with warmth, connection, and familiar flavors. The name “Nanu,” derived from the Mixtec word for “the act of embracing oneself,” reflects both the cultural roots and the comforting nature of their food.

Nanu seeks to balance healthy living with the pleasure of eating, connecting with consumers through packaging, design, and storytelling that honors the essence of Mexico.

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