Barkas: Marshall e-commerce redesign, merging rock heritage with modern digital experience. Iconic branding, immersive UI, UX for seamless shopping.
Oct 1, 2024

Marshall’s Iconic Identity Redefined for a Global Audience and Digital Future

A synonymous with rock culture, Marshall entrusted Barkas with the modernization of its identity and e-commerce. They connected the brand’s iconic heritage to its global consumer base, creating a digital presence that combines tactile tradition with an engaging, efficient shopping experience.

The new design focuses on storytelling across all product categories, offering a seamless blend of brand heritage and contemporary e-commerce practices. The design reimagines Marshall’s identity by providing both accessibility and an authentic brand experience, while future-proofing the brand for the next generation of audio enthusiasts.

Barkas: Marshall brand identity overhaul. Iconic rock culture meets modern e-commerce. Focused on storytelling, UI, UX, and global accessibility.
Barkas: Marshall brand redesign. Iconic rock culture identity merged with high-performance e-commerce.
Barkas: Marshall brand redesign. Iconic rock culture identity merged with high-performance e-commerce.
Barkas: Marshall digital branding overhaul. Iconic rock identity meets modern e-commerce. UI/UX focused on accessibility, global reach, and immersive shopping experience.
Barkas: Marshall digital branding overhaul. Iconic rock identity meets modern e-commerce. UI/UX focused on accessibility, global reach, and immersive shopping experience.
Barkas: Marshall e-commerce redesign. Combining iconic brand heritage with immersive, high-performing UI/UX. Future-proofed for modern, global digital audiences.
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