
Coconut Cult: Playful branding meets unified consistency
Coconut Cult’s rebranding strikes a balance between quirky charm and strategic consistency. Drawing on the brand’s iconic following, the redesign introduces playful, cult-inspired illustrations and photography.
A coconut-themed wordmark and framing system unify the product line, increasing on-shelf visibility and maintaining the brand’s playful personality. The rebrand addresses previous issues with consistency, creating a cohesive identity across pack sizes.
This vibrant yet practical approach ensures that Coconut Cult’s mission—making gut health fun, accessible, and delicious—resonates visually and emotionally with audiences.






.jpg)
No items found.
Check out others