Checkin's Revamp: A Pioneering Shift in Event Registration Branding

Norwegian giant, Checkin, stands as a beacon in event registration systems, yet aspired for a unique identity that diverged from industry norms. Traditionally, this sector leans towards functionality, often sidelining engaging visuals. Checkin's rebranding ambition was to reshape this narrative.

The objective wasn't solely a visual shift—it sought to redefine the sensory experience of a brand. This overhaul signaled a call for innovation, presenting a brand that’s memorable and refreshing. Beyond aesthetics, Checkin's revamp challenges the sector, urging peers to view event registration as both efficient and engaging.

In essence, Checkin's rebrand epitomizes the power of disruptive branding. It showcases the industry’s potential for creativity and uniqueness, emphasizing that progress emerges when pioneers challenge conventions.